Creativity with purpose. Design with identity.
At Punto Propio, we believe every business deserves a digital presence that reflects its essence. We combine design, strategy and technology to create web experiences that are distinctive, functional and memorable.
Founded by Julie Bensaid, Punto Propio was born with a clear vision: to help brands and businesses stand out in the digital world.

Julie Bensaid
Punto Propio was founded by Julie Bensaid, a communication, content and strategy specialist with more than ten years of experience between France and Mexico.
Throughout her career, Julie has worked in communication, public relations, editorial strategy and international project management.
Today, Punto Propio brings together strategy, identity, content and digital experience — from content creation to website design and development — to help brands build a clear, coherent and recognisable presence.
We work with a network of international freelance talent — designers, developers, photographers and content producers — to support each project with the right profiles.
Depending on each project's needs, we combine our strategic direction with specialised profiles that bring precision, sensitivity and scale to every delivery.
Many good brands look fragmented.
A logo from one place, photos from another, a website that no longer reflects the business and social media speaking in a different voice. The work is solid, but the perception doesn't match it.
Punto Propio brings design, content and digital execution together in one place, with one consistent visual criterion from start to finish.
Discover
We get to know your business, your goals and what makes your brand unique.
Design
We define a visual experience and a structure built around your customers.
Develop
We turn the design into a functional, responsive website that is easy to navigate.
Launch
We review every detail and get your site ready for the next step.